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Picture this: a sales rep sits down at 9 am, coffee in hand, ready to crush their quota. They spend the next hour dialling. Listening to the rings and leaving voicemails, navigating IVRs, and getting hung up on by gatekeepers. After 60 minutes, they've had one real conversation. One. This is not an exaggeration. 📞 By the numbers: Only 3% of cold calls are answered by humans using a basic dialler — meaning reps spend 97% of their dialling time on rings, voicemails, IVRs, and